Although it’s quite exciting to start your new business and launching a new product in the market the process from its production to getting it into the market and selling it as expected is not that easy. All the strategies, late night meetings, and teamwork would be failed if you do not focus on the bigger things. If you are a seller on Amazon, then here are some mistakes you have been making which you need to stop right now!
Check Your Image Quality
According to Amazon experts, the images of your products are the first thing that attracts buyers, and only the images make them notice the related products of your brand. This is the reason why your images need to be attractive, and of the highest resolution. Make sure you utilize all the creative ideas to show the product benefits. Hire a professional photographer who knows how to give detailed information through pictures.
Content is The King!
If you think that just putting the details in the description is enough, you are mistaken. Buyers are always in a hurry when it comes to online shopping, and they type a few words which we call keywords to search the product. Irrelevant keywords and a small description of your product will never give you sales boost. It is highly recommended to post a comprehensive description along with the unique title of each of the products so that your buyers get to know the product well and can make a decision.
Late Shipping with higher Charges
The most important part of selling products on Amazon is the shipping and delivery charges. These days, buyers are getting smarter and they prefer products which are delivered quickly with a low shipping cost. For Amazon’s Prime members, there are free 2-day shipping services available but for buyers who are not prime members, the charges get high. This is one of the biggest mistakes sellers make. You need to make a balance between the selling price and shipping charges so that your product is purchased more.
Not Having Inventory
When you are selling a particular product, which is a hit in the market you can’t just say that you are out of inventory! This will make a huge negative impact on your performance. Your inventory should meet the demand of your buyers so that you don’t regret later. When your products are getting out of stock you need to save your business with enough inventories.
Not Paying Attention to the Customer Inquiries
Do not delay the customer inquiries even if its weekend or a holiday. You have to respond to their queries 24/7 as too many inquiries can result in the blocked account on Amazon.
Return Policy
Though you want your buyers to be satisfied with the product but there are returned items for various reasons. Don’t annoy your buyers with the poor return policies and allow them to make the decision as soon as possible.
Poor Listing Quality
List your product in a way that more and more buyers visit your products and make a purchase. Poor quality listings without proper keywords are a big no-no on Amazon. Mass-production, template contents and A plus listing with changing the images, image URLs and description can give your business speed.