What is A Plus Content?

A plus content is each detail page on amazon has a similar look and feel to provide a consistent customer experience. A plus content is previously known as enhanced brand content allows you to add rich text and images below the fold to showcase your brand story and product information. Adding a plus can help you connect shoppers with your brand story and help shoppers, deep-dive, into your product features.

What are the benefits of a plus content?

Studies have shown that conversion comes from using high-quality a-plus content, which could potentially increase your sales five percent on average improved performance of ads deals and coupons, those are discoverability focused tools. A plus content is a conversion-focused tool so by pairing those two together you can potentially increase your sales

How do you avoid high rates of return and negative reviews from a product using a plus?

By adding A+ content to your products you can help customers make a more informed decision, which can lead to fewer rates of return and negative reviews. so you can develop your a plus content and use customer feedback reviews and faqs to reduce the levels of return and negative reviews for your product and lastly encourage repeat purchases. Adding A plus content to your products can help develop brand loyalty so that customers share information about your product with friends family and co-workers.

What are the best practices of a plus content?

If you’re new to using a plus content or have existing content that may want to make tweaks to or optimize we’ll share some best practices with you.

The anatomy of the detail page

• Start with the why share your brand story the detail page is set up in a way to convey standard information about your product, while the product detail and product, images above the fold go a long way to help your product.
• It’s a story that goes beyond that to convey information studies have found that using stories with a narrative can help hold our attention engage empathy creates an emotional connection and cause our brains to take concrete action.
• The best stories have a dramatic arc, they start with something new and surprising, they present challenges that need to be overcome and then there’s a resolution at the end.
• Tell your story as entrepreneurs this is the why behind your brand.
• Translating your passion struggle and triumph the journey that brought you here today into connection.
• Stories also help to empower motivate customers by painting a picture of how their stories intersect with your story through what they see in your products what emotions life experiences

Do you want your customers to have as they use your products and connect with your brand?

Sellers has done a great job to prominently showcase their brand logo, their brand name lifestyle imagery and some descriptive text about how their brand came to be educated on product value using a plus content know your customer questions upfront scour reviews, QA to gather that information and then incorporate that detail into your A plus content, address purchase barrows by highlighting, product features.

How an item fits best use cases cleaning and maintenance and setup of the product to provide optimal information for the customer?

communicate your value clearly with quality there are millions of products on amazon in some cases in similar product categories for a given item differentiate your brand using A-plus content so that you can truly showcase your products on amazon and lastly, be helpful and friendly without using sales text, make sure that the customer is informed without it feeling like a sales pitch.

How can enewcleus help you in a plus content?

We understand that a plus content requires an investment of time and effort to create a plus content, so in case you want to have someone create the content on your behalf ideas for creating a plus content, enewcleus A plus listing & content service is a possible option for you. If you have to prioritize select the products that are promoted with ads deals and coupons first and then products with low conversion & high rates of return.

enewcleus A plus content services help you with A+ creation, concept design, image design, and brand logo design, etc.

Tell your brand story and educate shoppers on the value of your product, features or you can hire us for a better reach of your brand.